Archive for the ‘crossing the chasm’ Category

being early = wrong v2, the spot runner story

Wednesday, March 21st, 2007

Today Henry Blodgett argues Google should buy Spot Runner essentially arguing Spot Runner is enabling targeted TV advertising for the long tail of local advertisers.  Spot Runner's not the only company dreaming the dream of enabling the long tail video advertising (both online or offline).  And based on a conversation I had ...