Wednesday, April 25th, 2007
Definitely a step up from the e-commerce panel from my perspective. Since analytics and measurement are now so core to online marketing this panel was right up my alley. Good perspective with two vendors - Atlas and CoreMetrics - and two companies - Macys.com and Scripps - on the panel. Here ...
Posted in ad-tech, atlas, coremetrics, macys.com, scripps | 1 Comment »
Tuesday, April 24th, 2007
Down in SF this week for ad-tech san francisco. I'll be exploring ideas around how ads work within social networks and social media as well as supporting online/offline apps. I don't expect to see anything I haven't seen before, but if I do I will be sure to pass it ...
Posted in ad-tech, advertising | No Comments »
